Case Study

To Launch WWE2K17 we utilized the saying of the cover star Brock Lesnar “Suplex City. B*%ch.” to create just that.

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Case Study

To Launch WWE2K17 we utilized the saying of the cover star Brock Lesnar “Suplex City” to create just that.

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We then created a series of “local” Suplex City commercials to showcase who would be in the game as well as build out a world around our campaign.

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